Maximising our opportunities
In order to maximise these opportunities, we have crafted well-articulated strategy to drive our future growth.
SO1
GEOGRAPHICAL EXPANSION BY LEVERAGING STRONG DISTRIBUTION CHANNELS
- Superior distribution performance is an engine of market growth
- Achieve a geographically diversified business growth
- Strengthen distributor collaborations via continuous engagement and communication
83
Added offices
SO2
EMBEDDED COST DISCIPLINE ENSURING PROFITABLE GROWTH
- Maintaining profitability by diversifying our product portfolio
- Risk score based underwriting model using predictive analytics to achieve a prudent risk-reward balance
10.5%
Total cost ratio, down from 11.2% in FY 18
SO3
CUSTOMER FIRST APPROACH
- Derive deep customer knowledge and insights through engagement programmes
- Listen and act on customer feedback, and deliver service improvements across all touchpoints
- Real-time data and updates
1.53 mn
Added policies
SO4
DIGITAL TRANSFORMATION
- Digitalise agent-customer relationship
- Scale up use of automation and Artificial Intelligence in core operations
- Increase share of end-to-end digital policies
- Gain a 3600 view of the customer and provide the next best offer
64%
Renewal premium collected through digital mode
SO5
ENHANCED TRAINING
- Provide specialised training programme based on tenure and background of distributors - Product training, sales skills
- Build capable in-house training team for structured and targeted training
- Use of online training powered by AI to increase skills & knowledge
184,452
Trained insurance professionals versus 159,004 in FY 18
Capital key
Financial Capital
Manufactured Capital
Intellectual Capital
Human Capital
Social and Relationship Capital
